micromarket

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Microbrand — A microbrand is a small scale brand recognized only in a certain geographic location or by consumers in a specific micromarket or niche market. The majority of microbrands are owned by a microbusiness, but this trend is beginning to change due to … Wikipedia
Micropublishing — is when an individual or group use efficient publishing and distribution techniques to publish a work intended for a specific micromarket. Typically, these works are not considered by conventional publishers because of their low economy of scale… … Wikipedia
micro- — [maɪkrəʊ, krə ǁ kroʊ, krə] prefix extremely small: • a microchip * * * micro UK US /maɪkrəʊ / prefix ► very small: »microlender »micromarket »microtechnology → Compare … Financial and business terms

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